BrandMe Beyond 2026 Winner
As mushrooms continue to rise in popularity for their functional benefits, Liick turns shiitake mushrooms into ice cream, bringing an unexpected umami flavour to the dessert. Inspired by less-sweet, umami-led treats popular across East Asia, the brand targets trend-driven consumers seeking new, more balanced indulgences.
Heinz Gainz reimagines the classic Heinz beans tin as a dumbbell-inspired form, in response to the way people use everyday objects for at-home workouts. The redesigned tin improves grip and usability while still functioning as a food product, making a familiar workout hack more practical and promoting accessible home fitness.
CUVR is a daily-use SPF brand that reframes sunscreen as an everyday essential, challenging its seasonal positioning. Created with deeper skin tones in mind, it addresses issues of representation, performance, and understanding, using clear, medical-inspired design to make SPF effortless to integrate into everyday routines.
My Flavour Passport is a playful, interactive passport designed to help children build confidence around new foods. By turning tasting into an imaginative journey, it encourages curiosity and removes the pressure often associated with trying something new. It also supports children in expressing how they feel about new flavours.
Front End Innovation Design Placement | Nestlé Product Technology Centre, York
July 2024 – July 2025
During my placement year at Nestlé, I supported early-stage concept development and helped visualise ideas for future confectionery product opportunities. My work included creating product and pack visuals, prototyping, producing designs for event preparation and site work, and developing internal communications.
