Oscar Hinson profile photo
I thrive at the intersection of creativity and engineering, consistently driven by real social and environmental impact. Whether that's AI wearables, conservation tech, or medical devices.
SIMIAN

SIMIAN

Delivering professional coaching on demand.

Context

74% of climbers want
to improve their skills.

BMC Your Climbing Counts Survey, 2024

Without structured support,
beginners stall, lose confidence, and quit.

Climbing business journal, 2025

£50/hr for coaching.
£25k average salary (climbers).
You do the maths

BMC Your Climbing Counts Survey, 2024

Solution

SIMIAN delivers professional coaching on demand.
All included in your entry fee.

How SIMIAN tracks

Simian’s wearable IMU sensors stream user movement data to
the app, where a machine learning model identifies technique
errors in real time.

Designed specifically to work with the Kilterboard’s standardised
route system.

How SIMIAN coaches

Simian follows an industry-recognised cycle: identify, drill, reflect, retry.

Assigning constraint-based drills that lead users to
discover the solution themselves.

Proven performance

87.5–100% model accuracy, with smooth vs jerky climbing
identified at 100% on the wall.

39% more favourable than traditional coaching.

Prototyping

Functional Prototyping

Training a TinyML model to classify correct and incorrect techniques based on fundamental climbing principles.

Interaction prototyping

Building accurate prototypes of the wearable devices and storage dock to identify pain points in the user interaction flow.

Other projects

HotDawg

An all terrain fire extinguishing robot

Videos from round one of testing

NOX

Adaptive sleep assistant

NOX works alongside the user’s sleep tracker to identify which bedroom conditions lead to the best night’s sleep.

See behance for more detail on this project – https://www.behance.net/gallery/189609633/NOX-sleep-assistant

Work Experience

Jenx R&D Engineer 2024/25

Jenx gave me a solid grounding in medical device development. From writing FMEA documents and regulatory risk assessments, to producing CNC parts for bespoke components.

Moorend Design Engineer 2024

Moorend gave me a taste of bespoke engineering in a fast-paced commercial setting. I led the design of an adapter solution under strict hardware and time constraints.

Contact

Contact oscarhinsondesign@gmail.com for inquiries.

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