Kai Chacksfield
Creating identity systems and brand experiences rooted in culture and storytelling.
A selection of branding, identity, and packaging projects developed across university, self-initiated and studio-led briefs.
A grassroots football rebrand designed to modernise the league’s identity, strengthen community engagement, and create a more professional and accessible experience for young players and families.
An experiential branding campaign developed to reconnect younger audiences through interactive experiences, collectible takeaways, and social-first brand activation.
A sub-brand developed for Timothy Taylor’s with the goal of attracting a more youthful audience. Created as part of an internship task at Springetts, focused on exploring concept development and visual identity design.
A digital campaign exploring how branding and motion graphics can communicate nutritional awareness and encourage healthier lifestyle choices for audiences affected by metabolic health issues.
