Pulse is a compact, all-in-one oral care device designed for people who don’t floss. A toothbrush and water flosser tip are stored within the handle and flip out at the push of a button keeping everything in one place, ready to use.
No separate tools, no extra steps, no reason not to do both.
Flossing fails not because users lack motivation, but because switching tools breaks momentum. A toothbrush reaches only 60% of tooth surfaces, yet the remaining 40% goes consistently uncleaned leading to cavities bad breath and gum disease. Not from neglect, but because the transition to a separate tool is the point at which the routine stops.
Understanding the user’s need was critical to determine the usability of Pulse to seamless fit into the target user routine.
I made users test a series of functional and aesthetic prototypes to develop the concept, to reach the final outcome.
Most electric toothbrushes are sealed for life. When the battery dies, the whole thing goes in the bin.
Pulse is different. One snap connectors removes the full chassis so it can slides out; the battery, motor, and pump can each be replaced.
Designed to be repaired, not replaced.
This live project, set by design consultancy IDC, challenged us to design a product that monitors something to make users more aware and improve their health. I proposed a non-invasive hydration monitor that gives users instant awareness of their hydration levels to support healthier habits.
The design was awarded 3rd place in the Design Week competition.
Proctor & Gamble (Gillette) -12 months
Working in front end innovation to deliver new and innovative solutions for long standing consumer problems. Developing test rigs, consumer prototypes and conceptual product concepts. Awarded £30,000 of funding to develop one of my innovative solution.
