I design digital experiences that make the complex feel simple. Driven by both strategy and aesthetics, I turn user needs into clean, purposeful interfaces.
Flowla
Flowla’s final appearance.
Flowla is a digital app for homeowners in flood-prone areas who want to effectively prepare for flooding and manage the aftermath, providing information that helps them find practical tools and emotional support.
I believe there is an opportunity for a design response to support homeowners in flood-risk areas who want to effectively prepare for flooding and manage the aftermath, but lack both the practical tools and emotional support needed to do so.
The progress of developing the Flowla Flood Kit &NFC Smart Tags focused on creating a product range that is practical, reliable, and visually consistent.
Staying with Flowla’s brand promise “Prepare, Protect, Recover”, I created an offline poster as a ‘backup plan’ for people who may lack digital experience or experience a connection loss.